Recruitment is the process of finding, attracting and hiring the best-qualified candidate, internal or external, in a time and cost efficient way.
There are different methods to find and attract the best possible employee. For example, there are Selection and Executive Search but there is also a hybrid of solutions where you combine different methods. If the process includes a public job ad and is open for everybody to apply, it would have the characteristic of a Selection process.
A more proactive method is an Executive Search process, which means that an experienced consultant conducts an analysis of the organisation and requirements. The analysis starts with a market research in order to define target companies and in the end identifying suitable candidates through mapping and sourcing in the market. This approach is one of the most important differences comparing Executive Search with other methods and how to work towards uncompromising quality assurance.